Mexico’s tourism sector continues its recovery and expansion, with SECTUR reporting a 9% increase in international arrivals in 2024. Cancún International Airport processed more than 32 million passengers, while Los Cabos posted occupancy rates exceeding 75%—the highest in the country. ADR growth was particularly strong in the luxury segment, rising 7–10% across Cancún and Los Cabos resorts.
These metrics demonstrate the continued strength of Mexico’s core tourism markets, even as new supply is being delivered. The expansion of airlift capacity, particularly from North America and Europe, is further supporting demand. Analysts highlight that while luxury properties are outperforming, midscale hotels face more pricing pressure, reflecting uneven demand recovery across market segments.
Why it matters: Robust tourism data reinforces the investment case for both stabilized hospitality assets and carefully targeted new development projects.
Source: SECTUR, INEGI
*GCM Intelligence is sponsored by Global Capital Mobility, Inc. and GCM Fund Management. All content is provided for informational purposes only and should not be considered investment advice.*
—————————————————————————————————
GCM Intelligence © 2025 | Sponsored by Global Capital Mobility, Inc. and GCM Fund Management